Copywriting to Save the World

Since finishing my work for Second Life at the end of August, I’ve been copywriting, content planning and strategizing for luxury carbon offset company The Belgrave Trust.  It’s been a fantastic challenge, entering the green space.  I did some market research and PR work last year for Belgrave, so this was a great way to see how far they’d come in the space of twelve months.  We spent the past six weeks readying the site for launch- always an exciting time.  Look for it any day now…

Founded on the principles of ease through simplicity, innovation via markets, and strength from diversification, The Belgrave Trust is a community of members who have discovered the most efficient and effective way to live carbon neutral.

Our members are drawn from the leadership community in media, finance, technology, policy, and commerce, and share the common belief that Global Climate Change is the greatest crisis of our time, that the most fortunate among us share a special responsibility to rise up and tackle this challenge.